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McDonald's CEO 'Under Siege' At
Home And Abroad
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In the final days of the month, its
China business was hit with a food-safety scare involving a key supplier; the
chain got ensnared in the West`s sanctions standoff with Russia; burger flippers
at U.S. restaurants claimed an incremental win from the National Labor Relations
Board in their fight to hold McDonald`s responsible for the actions of
franchisees; and, a Texas jury slapped the company with a $27 million verdict.
Add to all that its results showed second-quarter profit dropped more than
expected.
麥當(dāng)勞問題頻出
內(nèi)外交困四面受挫
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7月末，麥當(dāng)勞中國業(yè)務(wù)首先因主要供應(yīng)商曝出食品安全問題而受到影響；隨后，因俄美關(guān)系緊張，麥當(dāng)勞成為俄羅斯反制裁目標(biāo)；同時，美國餐廳麥當(dāng)勞員工取得勝利，美國國家勞資關(guān)系委員會認定，如果存在侵犯雇員權(quán)利的行為，可以追究麥當(dāng)勞、而不僅是具體麥當(dāng)勞餐廳的責(zé)任；緊接著，麥當(dāng)勞德克薩斯一家餐廳造成顧客傷亡，麥當(dāng)勞被判決賠償2700萬美元。這一切最終導(dǎo)致今年第二季度，麥當(dāng)勞的利潤跌幅高于市場預(yù)期。
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